Construction and maintenance don’t have a good reputation in the wider world.
It’s time to change their face.
We’d argue that the most effective strategy to achieve that is to make the industry more representative of the whole population.
We believe that making construction and housing more attractive to women will make it more attractive to everyone.
Stopcocks Women Plumbers have years of experience attracting and retaining women into domestic construction and maintenance. It’s a sector where women represent only 1% of the workforce although at least 23% of women (out of 2000 polled) have stated they would have ‘seriously considered’ the sector if it had been presented as an option to them.
Through our community and network we have the direct testimony of around 100 women working and wishing to work as heating engineers, plumbers and in other trades.
They’ve told us directly what they need to be attracted into the sector and to stay.
We know what they’re looking for.
Working collaboratively with you and our partners The Connectives we’ll help you to transform your business culture, increase productivity and improve performance
The average age of UK plumbers is 57 and only 5.9% of plumbers are aged 35 or younger. The skills gap is not just here, it’s going to get worse.
But, there is hope…
A Watersafe study showed that 23% of women would have ‘seriously considered’ a career in trades if they’d been ‘given the opportunity’ whereas a YouGov survey showed that only 11% of the general population asked ‘would consider’ a career in trades.
We’ve spoken to tradeswomen in focus groups to identify what attracts them to join our industry, and vitally, will encourage them to stay once they get here.
This isn’t just about attracting women into the industry. We believe that the changes required to attract women will make the industry more attractive to everyone.
We’re talking about a cultural transformation that will change the face and the reputation of our entire industry – you can benefit from our insider knowledge.
“At a time when the heating industry is facing severe skills shortages, we should be tapping into the potential the female recruitment market offers. This will also help to ensure the heating industry of tomorrow is more representative of our increasingly diverse society and remains responsive to consumers’ needs.”